How might we co-create new circular innovations to reshape the fashion industry?

Read the brief


The Circular Fashion Games run by StartupMix is a unique program consisting of two bootcamps, the first in Eindhoven and the second in Amsterdam. Participants worked in multidisciplinary teams to co-create new circular innovations for the fashion sector to reshape the industry. The event was sponsored by the C&A Foundation and had challenge questions from the following companies: 

Waste2Wear Challenge: How can we integrate other recycled plastics, besides PET and PP into the textile supply chain?

Lenzing Challenge: How can we design garments from renewable raw materials that can be regenerative and/or easily disassembled for reuse and recycling?

Circle Economy Challenge: How can we develop a Closet Mass Index as a digital tool to allow consumers to track and assess the contents of their closet?

Podium voor Onderwijs: How can we create an identity / image / strategy / plan to create a movement among youth?

EnschedeTextielstad: How can we challenge the status quo to alter consumer behaviour towards a more circular, durable fashion system?


Challenge Timeline


Ideation phase has ended

Please refer to the Contribution Guide in the challenge brief above for more information on why, what, and how to contribute to this challenge, including any point systems used.