FilippaK is a Swedish brand who educates consumers on how to best mend their garments to extend the life-time, whilst also providing a means to do so.

Customer dialogue, marketing

Takeback programmes

Design for physical durability

Online platforms

Product maintenance, repair

Leasing, rental, pay per use

Sale of durable, long-lasting goods

Payment per use

Fashion and Textiles

Retail

Eco-friendly the lazy way with Monki

Monki delivers informative videos how to handle clothes more eco-friendly the lazy way.

Customer dialogue, marketing

Fashion and Textiles

Fashion on demand supporting women in prison

Carcel collaborates with a Peruvian female prison to produce high quality alpaca sweatshirts and pants.

Customer dialogue, marketing

Joint product development

Product maintenance, repair

Sale of durable, long-lasting goods

Fashion and Textiles

Retail

Brand strategies for long life

ARELA is a lifestyle brand, which launched a sustainability concept called "For Good".

Customer dialogue, marketing

Takeback programmes

Design for minimal waste

Design for physical durability

Own brand second-hand sale

Product maintenance, repair

Sale of durable, long-lasting goods

Open loop high value mechanical recycling (Textiles specific)

Fashion and Textiles

Retail