Challenges

Do Not Listen to What They Say, Look at What They Do

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Change in the students’ approach towards circularity starts by changing the internal environment where they learn.

Step 1: First change the university environment towards circularity by creating a model of circularity within the university.

Learn from pioneers university on how to introduce circularity in their business approach: design, lectures, research. See some examples here: https://www.ellenmacarthurfoundation.org/our-work/activities/universiti…

Step 2:  Then move towards the external environment, after you master internally the process: helping the businesses involved in fashion (interior designers, textile plants, garment producers towards circularity, retailers).

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